- HR:+91-879-9184-787
- Sales:+91-908-163-7774
Campaign Management Platform is a next-gen platform designed to empower streamers, brands, and advertisers with a seamless campaign management experience. The platform bridges the gap between brands and content creators by simplifying campaign execution, ensuring transparency in payouts, and providing real-time overlays through OBS. Built with scalability, automation, and user-first design in mind, Campaign Management Platform ensures that streamers can focus on content creation while brands achieve maximum ROI.
The Campaign Management Platform delivers a sleek, intuitive interface optimized for both streamers and brands. From campaign setup to real-time analytics, users enjoy a smooth navigation experience powered by modern frameworks. The OBS integration ensures that campaigns are directly embedded into live streams, creating impactful audience engagement without disrupting workflow.
Campaign Management & Streaming Platform
Entertainment & Influencer Marketing
ReactJS, NextJS, Node.js, MySQL, OBS Integration.
for the overall website
for Search Engine Optimization
loading time of website
The design approach was focused on simplicity and high functionality. A clean dashboard layout gives streamers easy access to campaign details, payouts, and analytics, while brands get detailed insights into campaign performance. With dark-mode aesthetics and responsive UI, the platform ensures usability across devices while maintaining a professional, creator-focused identity.
The development strategy was carried out in milestones, each ensuring incremental delivery of features. Starting with backend foundations, APIs, and authentication, we gradually moved to core campaign features, real-time overlays, payout automation, and finally, analytics. Agile methodology ensured that every phase was tested, validated, and aligned with business requirements.
The vision of Campaign Management Platform is to become the all-in-one platform where streamers can monetize their influence seamlessly, and brands can connect directly with their target audience through transparent, trackable campaigns. The product aspires to transform campaign workflows into a simple, automated, and highly scalable ecosystem.
The client required a robust platform that streamers could use without technical barriers and brands could trust for accurate data. The key was automation, transparency, and real-time integration with popular streaming tools.
Built with a ReactJS frontend and Node.js backend, the platform leverages MySQL for structured campaign and streamer data. AWS cloud services handle scalability with load balancers, ensuring smooth performance under high traffic. OBS Studio integration provides seamless campaign overlays, while REST APIs enable real-time data exchange between streamers, brands, and the backend system.
The project was executed in multiple milestones, each focusing on a critical set of features, followed by extensive QA validation.
The journey of developing Campaign Management Platform involved close collaboration with the client to refine requirements and align with streamer needs. Weekly sprint reviews, rapid prototyping, and real-time feedback loops ensured the platform evolved dynamically while staying on track with the vision.
This phase defines what the app needs to achieve
Design phase shapes the app’s visual and user experience
Development phase codes the app into reality
Testing phase ensures the app’s quality and reliability
Launch marks the start, maintenance ensures longevity
Challenges such as OBS integration complexities, real-time overlay delays, and scalable database management were successfully overcome through smart technical decisions. The result was a smooth-performing platform capable of handling concurrent streamers, large campaigns, and instant data updates.
Problem: Synchronizing live overlays between OBS, Twitch APIs, and the backend led to delays and inconsistencies during active campaigns.
Solution: Implemented WebSocket-based event streaming and optimized backend jobs, ensuring instant updates and smooth sync across all platforms.
Problem: Campaigns were ending too quickly as high-viewer streams consumed ad placements faster than expected, causing reporting discrepancies.
Solution: Added dynamic pacing logic with real-time campaign data updates, ensuring balanced distribution of placements across viewers and streams.
Problem: Twitch API restrictions (429 errors) disrupted campaign tracking and real-time analytics due to exceeding call thresholds.
Solution: Introduced smart request batching, caching of frequently accessed data, and retry mechanisms to maintain seamless data flow without breaching limits.
Discover the success stories and genuine experiences of clients who’ve partnered with us. Read their testimonials to see how we’ve transformed their digital visions into reality
Campaign Management Platform has completely transformed how we manage campaigns. From real-time overlays to transparent payouts, everything works seamlessly. The platform helped us scale faster and provided unmatched value to our streamers and partners.
Campaign Management Platform has completely transformed how we manage campaigns. From real-time overlays to transparent payouts, everything works seamlessly. The platform helped us scale faster and provided unmatched value to our streamers and partners.
Campaign Management Platform has completely transformed how we manage campaigns. From real-time overlays to transparent payouts, everything works seamlessly. The platform helped us scale faster and provided unmatched value to our streamers and partners.
By combining innovation, scalability, and seamless integration, Artoon Solutions Pvt. Ltd. delivered outstanding value with Campaign Management Platform. Streamers now manage campaigns effortlessly with real-time overlays and transparent earnings, reducing manual effort by nearly 70%. Brands benefit from precise ad placements and reliable ROI tracking through Twitch and OBS integrations. Automated invoicing and payouts have cut operational hours down to minutes, while robust caching and API optimization ensured uninterrupted campaign analytics. The modular system design supports future scaling, ensuring that both streamers and brands continue to gain measurable value with every campaign.
Discover more of our case studies showcasing successful games and services we’ve provided. Timely project delivery has always been our foremost priority, and our broad portfolio of game applications reflects our expertise in the field.
We have office and teams all around the world.
Explore More invites you to dive deep into the wonders of the world and embrace the joy of exploration.
For business inquiries only
